Wednesday, September 21, 2016

LeEco on the future of mobility in India: Insights and Trends

SuperFans, here we are to share yet another milestone with you all today. We're overwhelmed by this new achievement of ours and we're sure you'll jump in excitement too. LeEco's new endeavour – the LeSEE project - has been a sensation ever since its launch earlier this year, and is now set to become a reality by 2018.

You heard it right! And, did you just question HOW? Well, the good news is – LeSEE just raised $1.08 billion in the first round of funding from a consortium of investors in China. With this, LeEco counts among key players in the electric vehicle sector and is set to compete with Tesla, the US-based electric car manufacturer. That's what we call some serious business. Isn't it?

LeSEE – A global force
Not just the talk of the town, LeSEE has certainly created a buzz in the global automobile market. LeEco's LeSEE was unveiled in Beijing earlier this year with a goal to revolutionize how the world travels. LeSEE – an autonomous internet-enabled electric supercar – brings to the table a 'driverless' concept, one which promises to transform the industry in the years to come.
LeSEE as a part of urban transportation will include extensive features that connects you with the technological world – smart-charging system, real-time sharing and lots more.

Where did it all start?
Now that LeSEE has made it this BIG, we'll take you back in time where it all started. The world is growing and so is the population in it. But to meet the soaring requirements of people, the infrastructure is insufficient. Talking about the transportation industry, there are plentiful pitfalls even in this technological era.
LeEco's founder – Jia Yueting, identified these loopholes and took a few major moves by investing in Faraday Future and Atieva. This also urged him to initiate a project under his own brand 'LeEco' and this is when LeSEE happened. Thanks to all the investors, they've contributed hugely in driving the impact in a shorter time – the impact of smart and high-tech commuting.

Hawk-eye view on transportation in India
Without a doubt, the Indian ecosystem has transformed in-and-out over the past half-decade or so. In India, a population of as large as 16% drive on their own to reach their workplaces or other destinations and out of this percentage, 67% use cars.
Of late we exchanged views with our staff here in the Bangalore office and concluded how carpooling could make all our lives so much better. As we discussed, one of our mates said how he sometimes take 80-90 minutes to travel 5 kilometres from his home to office. And, the frustration of traveling alone is higher than that of the traffic. This is the same story of every fourth individual around us.
With vehicles on roads multiplying tenfold each year, especially in the metros, carpooling evolves as a natural fit in the Indian environment.
Companies like Uber and Ola have already spotted the scope of carpooling and have been encouraging the masses to make it a lifestyle. Carpooling is the panacea to solve the most common problems of transportation – pollution, traffic, unavailability of mediums and soaring costs.
As per statistics, an average individual spends approximately ₹75,000 annually on fuel (considering fuel prices ranging from ₹65 to ₹75 across India). This cost can be cut down by almost 20% a year, if carpooling is practiced. And, a partner to chit-chat throughout the route doesn't hurt all.
Technology is taking a front seat in the transportation sector, and in carpooling, too. The simplicity of booking a cab, choosing pick-up and drop locations, navigating routes, paying the fare, all add up to the experience.
Talking about trends, we are to witness a global growth of up to $335 billion by 2025 (according to a study by PriceWaterhouseCoopers) in the carpooling industry, and India is set to be a big part of that growth.
Moreover, the major dodges of security and social awkwardness that arise as a result of Indians being conservative are being fixed each coming day, offering higher value.
Add to that, the fact that there is rising competition among the players to deliver the best to their users, and the need to offer an ecosystem of safe, reliable, cost-effective transportation – we are taking measures to ensure that carpooling is here to stay.

LeEco's strides in the public transportation sector
Speaking of ecosystem, LeEco believes in providing its customers the ultimate in connected mobility. From content across multiple screens and devices to cross-platform inter-connectivity, LeEco's business model puts the user first, and believes in delivering true value.
LeSEE is yet to become a commercial reality. And so, in the interim LeEco has been striving to address the issues in urban transportation and provide streamlined solutions. Take a look at what we've been up to.
The Yidao deal
The UBER partnership – India
To read the full article, click here http://bit.ly/2cTKYqo


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